Microsoft Dynamics CRM works the way technology should by cleanly integrating with technologies that are already used within your organization (such as Microsoft Office), as well as integrating with third-party solutions and services, to provide an end-to-end business solution. In essence, Microsoft Dynamics CRM is a platform for building your business.

Microsoft Dynamics CRM provides the tools to allow configuration within the application to the SDK creating a platform to build upon

Microsoft Dynamics CRM overcomes many of the obstacles organizations run into by fully intergating and working with existing systems and tools. Microsoft Dynamics CRM takes advantage of:

• Extensible workflow model and custom workflow actions
• Business logic extensions and client-side form events
• Integrated and Role based security
• Direct access to data via filtered SQL views
• Custom entities, attributes, object relationships (including many to many)
• Self-referncial object hierarchies and infinite relationships between objects
• User Interface extensibility
• Complete web services enabled platform (accessible from any web service enabled system)
• Custom-added entities enabled within security model

Microsoft Dynamics CRM is designed to help customer-driven businesses of all sizes. With its various editions and deployment options, it is a solution that is tailored for your business. The latest version of Microsoft Dynamics CRM is committed to driving innovation in areas that have immediate business impact.